Reykjavík, Iceland

GMT ( UTC+0 )

Notes

I work in strategy, design, and development. I think about systems, why things feel the way they do, and the gap between what we say and what we actually mean.

notes

  • Good Things Come To Those Who Wait

    3 min read

    Nobody likes ads. People pay to block them. So here's a good one—and why AI won't be making anything like it with a one-shot prompt anytime soon.

  • Fallingwater & The Eames House

    3 min read

    Wright bent reality to match his vision. The Eameses bent their vision to match what was available. Most of my work is the latter—and that's not a lesser thing.

  • The Technical Minutiae

    4 min read

    AI handles the technical grunt work—ffmpeg commands, format conversions, export settings—so I can focus on whether something actually feels right.